The idea of a gym rat has been creeping up in the gyms worldwide. Upon a recent review with some ladies that love to train the term gym rat has a positive connotation. Many people outside the gym may view such a thing as negative but it is not.

WHAT SOME NON GYM GOERS THINK WHEN THEY HEAR OF THE TERM GYM RAT:

One thing that people visualize when they hear the term is someone not well put together that dresses baggy. Someone self centered because the activity of fitness is portrayed as focusing solely on looks. 

HOW CLOTHES CHANGE PERCEPTION

when one looks at a well dressed fit person they cannot help it but feel like that person acquires more than just an obsession for looking good. a well dressed fit person is one that takes the time to not only think of themselves but also how others may get inspired to look better and dress better for themselves.

DEMIG IS CHANGING THE GYM RAT IDEA

DEMIG wants to change the gym rat idea by providing more fitting clothing, it emphasizes on beauty, aesthetics and elegance.

Most people dress in the gym with their worst clothing because they feel that if they sweat in them it is not necessary to wear something nice. 

However that could not be less true. Visualizing results and feeling and looking great is the key to success when it comes to sculpturing the body